Rose Engler - Brown University

Last year, I graduated from Brown with a BA in Public Health and founded a digital healthcare startup, COAD. I’m taking the year to pursue my venture before matriculating into Brown’s medical school this August. I plan to pursue a concentration in Medical Technology, Innovation, and Entrepreneurship, enabling me to earn my MD while launching COAD.

COAD utilizes behavioral decision science to fundamentally change the way patients remember to take their medicine. >151M Americans take medication, but 3/4 don’t take them as directed. Why? 69% simply forget. This forgetfulness costs patients their health, their loved ones their peace of mind, the US healthcare system $300B/year, and our communities over 125,000 lives/year. COAD is a behavior-based digital healthcare platform comprised of a revolutionary smart pillbox integrated with a user-friendly mobile app that work together to significantly boost medication adherence, empower caregiving, and improve health outcomes. We remind patients to take their medicine, notify their loved ones when they forget, and generate verifiable adherence reports to optimize and personalize patient care.

This spring, COAD won the Brown Venture Prize and utilized the capitol to drive product development throughout Brown’s summer accelerator. Today, our team is in the Master of Business Creation program through the University of Utah—a top 10 entrepreneurship program—which acts as a 9-month accelerator designed to launch, commercialize, and scale startups. Today, we are finishing product development, organizing a pilot through Martha’s Vineyard Hospital, and preparing to launch B2B through an Accountable Care Organization. We are raising a pre-seed round of $250K in part to fund small-batch manufacturing for our pilot with Martha’s Vineyard Hospital. I consider MVYouth part of my family and would love your support as we continue this adventure. Above all else, I sincerely thank you for your investment in my educational journey. It provided me with the education, resources, and freedom to follow my passions and develop COAD!